VIRAL SENSATION: Why This Bear Hat Keeps Selling Out (And Why You're About to Order One)

5 reasons women can't stop buying it.

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VIRAL SENSATION: Why This Bear Hat Keeps Selling Out (And Why You're About to Order One)

1. You've Seen the Try-On by Now

You've Seen the Try-On by Now

Hood on, bear ears up, face cover pulled over the nose — one hat, and a caption about finally not choosing between cute and warm. If it's been popping up in your feed since the first cold morning, this is that hat.

2. It's Actually Warm

It's Actually Warm

"I was skeptical it was just cute. Its not. My ears have never been this warm outside." — actual review. The hood covers head and ears; the neck warmer and the face cover take the neck, nose and chin — the places a beanie leaves open.

3. One Hat, Three Ways to Wear It

One Hat, Three Ways to Wear It

Hood up for the commute. Face cover up for the dog walk. Hood down as a plush neck scarf when you want your hair out. "Dog walks at 6am went from misery to actually pleasant. I look ridiculous and warm and happy." — actual review.

4. The Face Cover Is Sewn In — It Doesn't Slip or Go Missing

The Face Cover Is Sewn In — It Doesn't Slip or Go Missing

"the face cover is sewn in so it never slips down. genius honestly" — actual review. Pull it up when the wind picks up, fold it down when it doesn't. One piece, so there's nothing to lose at the bottom of your bag.

5. Right Now, It's Buy 1 Get 1 Free

Right Now, It's Buy 1 Get 1 Free

Click Buy 1 Get 1 Free and pick two colors — one for you, one to gift. "ordered a second one as a gift the same week. it's that good" — actual review. 90-day money-back guarantee. Winter colorways go first.

EARLY BLACK FRIDAY
BUY 1 GET 1 FREE
Pick two colors — the 2nd hat is on us.
★★★★★ | 62 Verified Reviews

Beary – The Warmest Bear Hat

  • favoriteThe cutest hat of the winter — bear ears included
  • check_circleSewn-in face cover — your nose and chin stay warm
  • ac_unitOne piece covers head, ears, neck and face
✅ 90-Day satisfaction Guarantee
question_markWhat's included

For every Beary ordered, you'll receive:

  • 90-Day Return Guarantee
  • 24/7 Customer Support
favorite90 Days Risk-Free Guarantee

If you encounter any issues with your order, our friendly customer support team is here to help! Simply reach out to us at support@emmafy.com, and we’ll provide an immediate solution.

We offer a 100% money-back guarantee for any items that are damaged or defective during shipping or upon receipt—your satisfaction is our priority!

local_shippingShipping Info

Emmafy orders are fulfilled and shipped within 1-2 business days, with delivery times depending on your location:

  • United States: 6-12 business days
  • United Kingdom: 7-12 business days
  • Australia: 7-12 business days
  • Germany: 7-15 business days
  • Europe: 7-15 business days
  • Rest of the World: 7-15 business days

Please note that shipping times may vary slightly depending on the destination. Rest assured, we’ll keep you updated every step of the way!

infoSize & Care
  • One size: stretches to fit a 21.2–24.4 inch (54–62 cm) head circumference
  • Laid flat: 11 inches wide x 11.8 inches tall (28 x 30 cm)
  • Neck warmer: 9.6 inches wide x 4.3 inches deep (24.5 x 11 cm)
  • Weight: 0.26 lbs (120 g)
  • Care: hand wash recommended